An iconic building in the center of Berlin, a homage to the bustling lifestyle and energy of the 1920’s, an exciting fusion of architecture, art and design - Metropol Park is all of this. The bold brand design and eclectic advertising measures pay tribute to the unique "metropol fusion" the brand stands for.
Brand: Metropol Park
Category: Real Estate Location Brand
Client: Homecenter Management
Winner Immobilien-Marketing-Award 2014
Things that are rare, limited and artfully made have an increasing value. That is why the archetypal apartment buildings at Berlins Strausberger Platz, once built as proud "worker palace" type buildings by the east german regime, were not positioned as typical real estate investments but rather as valuable DDR cultural icons. A value that is underscored by a coffeetable book published by gestalten verlag. A value that can be experienced in the carefully curated showroom and apartment.
Brand: Central Berlin
Category: Real Estate Location Brand
Client: Skjerven Group
A selection of names, brands, experiences we developed.
Yes, the automobile was invented in Germany. But for the launch of the luxurious Citroen C6 Sedan, a direct descendant of the legendary Citroen DS, it was time to remind people that innovation is not exclusive to teutonic cars.
Brand: C6
Category: Automotive
Client: Citroen
Brand: FÜRST Berlin
Category: Real Estate Location Brand
Client: Cells Group
Brand: Villeroy & Boch
Category: Tableware/Bathroom and Wellness
BrandClient: Villeroy & Boch
Advertising campaigns for tourism destinations tend to be quite generic ("insert your beach photo here…"). But then, not all destinations have something so unique and intriguing as the Turkish "Tatil". Among many things Tatil is a sensual experience, a deep feeling of happiness, a mark of pride and excellence... The cool thing: Tatil is also the turkish word for holiday.
Brand: Tatil
Category: Tourism
Client: Turkey (unpublished pitch-idea)
Berlin is one of the most dynamic cities in Europe. With more than a billion passengers per year, Berlins public transportation company is one of the main enablers of the capitals urban movement. The launch-campaign of the BVG MetroNetz communicated the benefit of the 24 new bus and tram lines – even more speed for the city and its fast moving inhabitants.
Brand: Metronetz
Category: Public Transportation
Client: BVG
Society is not something that is imposed on us but what we make it. It is our needs and our questions that have the power to change the world we live in. A campaign for Aktion Mensch, Germany’s largest private funding organisation, takes the bird eyes view on society and invites the viewer to change his perspective as well.
Brand: DieGesellschafter
Category: Social
Client: Aktion Mensch
What does it take to create something extraordinary?
A special “workbook” in the showroom of AM TACHELES communicates the ideas, goals and ambitions of one of the most anticipated and exciting residential developments in Germany.
Brand: AM TACHELES
Category: Real Estate Location Brand
Client: AM TACHELES Residential
Rugged shores, breathtaking mountains, quaint little towns and age old myths and and traditions - Montenegro is a fantasy of a country. In Luštica Bay, the elemental energy of nature can be felt in its purest form. Every rock, every tree on this lush coastline is like a facet of a perfect dream. The design and architecture of the residential villages, the marinas or the golf course don't just respect the natural setting, they enhance this almost unreal sensation of happiness. So open your eyes and start dreaming. For Luštica Bay is the Magic of Montenegro.
Brand: Luštica Bay
Category: Real Estate Location Brand
Client: Orascom
Germany is not known for its good weather. A series of TV commercials for Condor, the German Holiday Airline, showed how to deal with it. The ads were so convincing that people actually inquired how they could enroll in the special bad weather-classes. Each one received a training rain-puddle to practise at home. Awarded by the Art Directors Club.
Brand/Client: Condor Flugdienst GmbH
Category: Travel
Brand: Colors Neukölln
Category: Real Estate Location Brand
Client: ACCENTRO
Greatness is omnipresent in Frankfurts central business district - big buildings for big companies. But greatness is now being redefined by the Eurotheum. Once the office of the European Central Bank the high rise building offers state-of-the-art services and a cool contemporary style. Great performance, now available for small teams.
Brand: Eurotheum
Category: Real Estate Location Brand
Client: Commerzreal
Power to the logo! To strengthen brand identity and to emotionalize Germanys leading chain of bookstores the original Thalia logo was used as a vessel to transport the brands inspiration, cultural richness and diversity.
Brand: Thalia Bookstores
Category: Retail
Bunkers: A piece of the past in the middle of the city. Built with foresight, for protection, to withstand the greatest damage. Today integrated into the cityscape, inconspicuous, undesigned, indestructible monuments. Each bunker patiently waiting, for a new task, a new owner who will free it from its old burden, fill it with life and rewrite history. People who are looking for something special, who are attracted by the strength of the rugged "brute" and are not deterred by the challenges. People who are strong enough for an iconic statement.
Brand: Bunker
Category: Product Brand
Client: Bundesanstalt für Immobilienaufgaben
Campaign against child abuse
Category: Social
Pitch for the Ministry for Family Affairs, Senior Citizens, Women and Youth
A fast car to race the Gummball 3000. And a fast design in the GTA-look to make it stand out.
Brand: Skjerven Racing
Category: Concept/Branding
Client: Einar Skjerven
Art and culture elevate us and enhance our day-to-day lives. The same was true in 1881, when Wilhelm Riehmer planned Riehmers Hofgarten with its magnificent portals, artisanal elements, glamorous bourgeois flats and the courtyard garden that inspired the name of the quarter.
Brand: Riehmers Hofgarten
Category: Real Estate Location Brand
Client: ACCENTRO
Brand: Olive Oil
Category: Food
Client: Pitch project for the European Union
Photo by jonathan ocampo on Unsplash
